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The expenses above cover the local team and show costs.

The average net income split between artists and Sofar is currently 63/37, with 63% of the net show income going to the artists. work like this, including Boston, so let’s use that as an example. The rest of the independent cities sell tickets online and pay artists a flat guarantee ($100 per act in the U.S.).īeyond those cities that operate independently, there are ~30 that are Sofar-operated and host the majority of our shows - here, we also sell tickets in advance and pay artists a flat guarantee, but have small local teams of employees who book, organize and run all the events.

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The majority of these (~90%) put on shows that are free to attend, then pass-the-hat to collect money for show expenses and artists, with $0 going back to the business. There are a few different types of Sofar cities - most of them (about 375) operate independently.

Let’s get into the details: How Sofar cities work Our goal is to move from today’s 63/37 average profit split for our standard show format (3 artists and 20-25 minute sets) to 70/30 across Sofar-operated cities, in favor of the artist.Īll the details are below, including a breakdown of typical show expenses and how we plan to evolve our artist compensation starting in February 2020.

In the meantime, we want to share details about how money works at Sofar Sounds shows - it’s a common question we receive, so we want to answer that for everyone.

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In February, we’ll be introducing a series of new features and improvements, one of which is a change to artist compensation at bigger shows. We’ve been talking to many of our Sofar artist alumni in the past year, gathering feedback and input to help us prioritize the tools and resources we’re building to make sure we’re focused on the things most important to our artists.

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(Feel feel to read up on Sofar Sounds' background here.Check out our update from February 2020 for more information on changes to artist payments. Oh, and while Sofar Sounds secret concerts are poppin' in NYC and New Jersey, you can attend them in more than 400 cities worldwide if you're not local or are traveling. Essentially, you pick a show near you (to note, you won't know the location or the artist at this time), then a day before the show, you'll get an email with the address it will take place and other essential details (like who's performing). It's our latest TikTok discovery, which has gained more than 55 million views and counting, and it was this reel, in particular, that sold us. The best part is tickets range from $24 to $29, so it's not only the hottest date night idea in New York City this summer but also super affordable. In case you haven't had the pleasure of attending one yet, it's a global music community that connects artists to music lovers through intimate live performances in snazzy locations. That's all the more reason to hit up NYC's coolest, under-the-radar scene (beyond its rooftop bars): Sofar Sounds secret concerts. So Coachella wasn't in the budget this year.

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